To promote the upcoming NBA Finals the NBA decided to remind everybody of all the great moments that have occurred in the history of the Finals and that web banners don't have to be pieces of crap.
You're given a collage of images featuring the greats of NBA Finals history done in the style of the current TV campaign promoting the NBA Finals. Something like this is perfect for those Youtube junkies like me who are coming to watch videos anyway and who like looking up videos of NBA players doing their thang but mostly trying to see if they could find a video of Ron Artest running into the stands from a totally different angle.
Yeah I know, there isnt really anything special with the execution of this web banner. There has been web banners with selectable video before so this thing isn't breaking new ground at all but not all advertising has to be ground breaking it just needs to work. This is an example of a cool idea that the right people can interact with placed in the right location.
Till next time my imaginary followers....
No comments:
Post a Comment